Behavioral Advertising

Effective Date: The earlier of 2024-09-15 or user acknowledgment.

Behavioral Advertising On Websites (including Grindr Web). Our websites may allow for third-party behavioral advertising. This means that a third party may use technology (e.g., a cookie) to collect information about your use of our websites so that they can provide advertising about products and services tailored to your interests. For more information on third-party tracking technology, please visit Cookie and Other Technologies. Advertising may appear either on our website or on other websites not operated by Grindr. You can opt-out from some third-party behavioral advertising at the Digital Advertising Alliance in the US, the Digital Advertising Alliance of Canada in Canada, or the European Digital Advertising Alliance in Europe. Please note that opting-out of behavioral advertising does not mean that you will not receive advertising while using the Grindr Properties. It will, however, exclude you from interest-based advertising conducted through participating networks, as provided by their policies and choice mechanisms.

Behavioral Advertising Within The Grindr Services. Before creating your Grindr account, you will be presented with a consent preference screen where you can control if your Personal Information can be used by our Ad / Marketing Partners. You can also access the Consent Preference Center from within the settings menu of the Grindr Services at any time. For users in the EEA/UK, Grindr participates in the IAB Europe Transparency & Consent Framework ("TCF") and complies with its specifications and policies. Grindr currently utilizes OneTrust as our consent management platform ("CMP"). OneTrust operates its CMP under the TCF with the CMP ID #28. However, Grindr is transitioning to Ketch as its CMP. Ketch operates its CMP under the TCF with the CMP ID #340.

For users who would like to control their choices at the device level on the Grindr App, you can opt-out of behavioral targeting on iOS devices by (i) going into Settings > Privacy & Security > Tracking > toggle "Allow Apps to Request to Track" to the left OR toggle "Grindr" to the left or (ii) by visiting Apple's website for more information on App Tracking Transparency. On Android devices, you can opt-out by (i) opening the "Google Settings," clicking on "Ads" and enabling "Opt out of interest based ads"; or (ii) by visiting the European Digital Advertising Alliance (EDAA). If you opt out via the device-level settings of an iOS device, our CMP may reflect these settings.

Please note that how we handle your consent preferences will depend on whether you are interacting with the Grindr Services or websites. For example, when logged in to the Grindr App, your consent preferences will be handled by our in-app CMP. If visiting www.grindr.com, your consent preferences may differ since these websites will recognize your device/browser independent of your Grindr account.

Behavioral Advertising on Third-Party Platforms. You will be presented with a consent preference screen where you can control if your Personal Information can be used by Grindr to perform advertising campaigns for the Grindr Services on third-party platforms (e.g., Meta, Snap, etc.). See "Behavioral Advertising Within The Grindr Services" section for further details on the CMP and opting out of behavioral targeting at the device level.

Opt-Out Preference Signals. Grindr will attempt to recognize and process opt-out preference signals in a seamless manner. Please see more details regarding opt-out preference signals in the "Your U.S. State Privacy Rights" section of this Policy.

For more information on how to opt out of behavioral advertising on the various Grindr Properties, click here.

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