Introducing "Tap or Block" with Troye Sivan
Fresh off the final show of his Something to Give Each Other tour, Troye Sivan—Grindr’s newly crowned 2024 Babygirl of the Year—stumbles offstage with his dancers in tow: half-dressed, sweat-soaked, still buzzing from the adrenaline. But instead of winding down, they’re doubling down. Introducing Tap or Block: a rapid-fire showdown where Troye and crew settle the app’s most divisive questions.
It’s simple: If you love it, you tap. If it’s a hard pass, you block. But the topics aren’t your usual small talk. Troye and his six touring dancers—Mauro, Simone, Benjamin, Theo, Samuel, and Ainsley—tackle topics that split Grindr’s DMs wide open. We’re talking unshowered gym bodies, body hair dilemmas, and whether calling someone “dude” in the bedroom is good foreplay or a straight shot to blue balls. Who’s to say, dude?
“Dating and hookups can be complex, sexy, messy, intoxicating, and confusing,” Troye said in a statement to Grindr. “I love how Grindr and this campaign celebrate all of this with humor, honesty, and through community. It’s refreshing to show these conversations in an authentic way.”
Want to see where they draw the line? Don’t take our word for it.
Tap Or Block is out now. Troye’s game if you are.